Bruno Mars Debuts “Locked Out Of Heaven” Video
Bruno Mars is gearing up for his December 11 release of Unorthodox Jukebox. He released the first single last week and has quickly followed with a music video. Bucking the trends, the singer unleashed the video without any fancy premiere or behind the scenes footage. He appears to have only spoken to MTVabout the video — and he told them he’s only interested in doing things his way this time around.
Doing things the Bruno Mars way includes Mars co-directing his video, alongside Cameron Duddy (Cody Simpson, AWOLNATION) who also directed “The Lazy Song.” The two shot largely on a soundstage and the video has no story to tell — it’s a straight live performance, interspersed with a few shots of Mars hanging around with his band. The one thing it does offer insight into is how the song will play live. Mars, the band and the crowd dance with abandon for the nearly 4 minute clip.
The duo put effects on the finished product to make it look like you’re watching an old VHS tape. The video stutters, stops, glitches and tape lines run through it. It’s an interesting idea and embraces a retro aesthetic. We wonder if that embrace is a one-off or if the aesthetic will run through Mars’ entire project.
Everyones telling me to wait for a big primetime premiere on TV but you know what i says to em? I says NO! My fans desoyve to see it foist!
— Bruno Mars (@BrunoMars) October 13, 2012
Double Down w/ Bruno Mars In Las Vegas!
We’ve got your chance to Double Down with Bruno Mars in Las Vegas! We’ll fly you to Las Vegas and put you up at The Palms Casino Resort and you’ll get to play Blackjack with Bruno Mars.
-Courtney E. Smith, CBS Local
Read More On Fresh1027.com:
- One Direction Reveal the Name of Their Next Single
- Demi Lovato Fights Michelle Rodriguez in ‘Confident’ Music Video
- Sheryl Crow to Perform National Anthem at the First Democratic Debate
- Beyonce’s Dad Teaching A Course On How To Become Beyonce
- Is Taylor Swift Taking a Break From Music?
- Why Is No One Illegally Downloading Taylor Swift?